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Can you really make significant money using affiliate marketing?

Can you make money with affiliate marketing? The short answer is yes, affiliate programs can earn a extra money and even a full-time income from home. The long answer is a little more complicated. Like any home income venture, success comes not so much from what you choose to do to make money, but whether or not you do what needs to be done correctly and consistently.

The Reality of Affiliate Marketing

The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. Odds are you've read claims of affiliate marketing programs that say you can make hundreds of thousands of dollars a month doing almost nothing ("Three clicks to rich!"). Or, they suggest you can set up your affiliate site, and then forget it, except to check your bank deposits.

The reality in affiliate marketing is that it's like most other work-at-home ventures; there are a few who are filthy rich, a good number who are successful enough to meet their goals, and a ton who aren't making anything. So, the question isn't really whether or not affiliate marketing is a viable income option (it is), but whether or not you can make affiliate marketing work for you. Only you can decide that. But to help, here are some tips.

Pros of Affiliate Marketing

There are several aspects of affiliate marketing that make it a good home business option including:

Low cost to get started. Most affiliate programs are free to join, so your costs are usually related to your referral/marketing methods.

No need to create a product or service.

Don't have to stock or ship products.

Work anytime and from anywhere as long as you have Internet access.

Passive income potential, depending on how you market your affiliates programs.

Can be added on to current home business to create an additional income stream. It's ideal for bloggers, coaches, information entrepreneurs, and anyone who has a website.

Cons of Affiliate Marketing

There are challenges to making money from affiliate marketing, such as:

It can take time to generate the amount of traffic needed to result in income.

Affiliate hijacking can occur in which you're not given credit for your referral. URL masking can help.

A bad affiliate referral can ruin your credibility. It's important that you choose quality businesses to work with to avoid this.
No control over the businesses' product, service, or how it does business.

Some companies have been known not to pay, although there are ways to screen and choose quality affiliate programs.

High competition. When you find a great program, you can bet that many others are promoting it as well.

Customer belongs to the merchant. Your stats will let you know how many sales where made of what product, but in most cases, you'll have no information about who made the purchase, which makes it difficult to market for re-sales.

How to Become a Successful Affiliate Marketer

Affiliate marketing is an ideal home business because it doesn't require much money to get started, and you don't have produce, stock or ship product inventory, or deliver a service. You're essentially paid for referring new clients and customers to other businesses.

Affiliate marketing isn't hard, but like any business venture, it requires knowledge, planning, and consistent effort to make any significant income. Here are some things you can do to insure your venture into affiliate marketing is successful.


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