If you are planning to build a website you need to get your head around SEO training for beginners. SEO is to get your website ranked in the search engines with keywords. Here is what you need to do to get your website ranked in the search engines.
1. Research Keywords for your website - Keywords are what people type into google to search to locate information or products that they want to find in the internet. Researching for these is vital because you need to find out first and foremost if there are people searching for the topic that you plan to create a website about.
Once you've verified that there are people using phrases related to your topic, you next need to identify which specific phrases to identify your web pages with. Any sensible SEO guide will tell you to pick phrases that have low competition but high monthly search volumes.
After identifying some phrases that would be good to target, start matching them with your pages. Each page on your site should ideally be optimized for only one or two phrases.
Actual optimization starts with inserting the phrases you've picked in step one into some key places in your website. Obviously, they should be inserted a couple of times in the title and body of your visible page content. Over and above this however, you should also want to include them in the title tag, meta tags and meta description of the page you are optimizing.
Training manuals that offer SEO for beginners sometimes forget to mention the importance of key phrase frequency. It's important not stuff your pages with too many of your identified words and phrases. Repetitively filling your pages with them will not get you in the good graces of search engines and will not lead to good results.
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